Dealers
From: Marc Black, SW Lincoln Mercury, Houston, TX
"We joined your partnership program and because of that, we have seen a major increase in our used Internet car sales. We
have sold many people out of state as well as here in Houston that without the AutoTrader Internet exposure we would have
never had a chance to sell. I would personally recommend AutoTrader to anyone that does not want to invest hundreds or thousands
of dollars in advertising to promote their sales. Just look at the great return on investment that AutoTrader affords."
From: Douglas Armusewicz, Acura of Bedford Hills, Bedford Hills, NY
"AutoTrader.com did what other companies have been unable to do. Deliver what was promised. You were honest and straightforward
as to what you could do and the timeframe you could get done. We were up and running two weeks early!!! I would also like
to mention how easy it is to upload photos and manage the site. (Very user friendly.) I guess all that I am trying to say
is that I could not be happier with the results and customer service of AutoTrader.com."
From: Mitchell Sykes, Wayne Thomas Chevrolet, Asheboro, NC
"Since using AutoTrader featured links, highlight and photos our email leads and phone calls have increased dramatically.
I wanted to let you know of a success story in which a customer drove fourteen hours to buy a car from us that was listed
on AutoTrader. It was one of the easiest sales that I have ever made. AutoTrader has been well worth the money spent and is
a great success at our dealership."
From: Matt Storm, Oxmoor Toyota, Louisville, KY
"Each month AutoTrader.com supplies us with a large amount of quality leads on used vehicles. I am contacted by email, phone
and walk-in leads of people requesting inventory seen on AutoTrader.com. Their national advertising campaign reaches a larger
audience than just our local area. I have sold vehicles to customers from Indiana, Ohio, Tennessee and Michigan."
From: Paul Frank, Faulkner Ford Mercury, Quakertown, PA
"Since our involvement with AutoTrader.com we have had nothing but success. Our sales have increased due to the traffic generated
by our listing. Our web site has seen a lot of activity from customers going to AutoTrader and then clicking thru. We sell
a lot of cars off of the leads we get as well as saving a lot of money based on other advertising expenses. AutoTrader.com
is the best response for the dollars."
From: Brad Wolkov, Metro Lexus, Cleveland, OH
"Our program includes highlights with each car. I must say I was skeptical at first if the highlights were needed. However,
I am very happy with the way my ads jump off the page. The highlights definitely work. I am also pleased with the amount of
customers AutoTrader.com is sending to our own website."
From: Erick Dekker, Foster Pontiac, Milwaukee, WI
"We have tracked that approximately 25-30% of our current used vehicle sales have been leads generated by AutoTrader.com.
This amount of activity has had an extremely positive effect on our bottom line."
From: Meta Berk, Mercedes Showroom, Plantation, FL
"About four years ago, our rep, Molly tried to get me to advertise online. I was very hesitant, as the whole idea seemed quite
farfetched to me. I now take my own digital pictures, and upload them to AutoTrader.com all by myself. I also email pictures
to prospective customers in a couple of seconds. Though we do have our own website, and people do find us through different
search engines, the majority of our leads today still come from AutoTrader.com."
From: Zackery Owens, Presidential Automotive Group, Virginia Beach, VA
"AutoTrader.com levels the playing field for me as a small independent dealer. My vehicles look great online, and my website
creates a presence for me – a place to tell consumers about my business. I like being with the online leader. AutoTrader.com
is clearly recognized in the industry, which brings unlimited exposure for my vehicles. I find comfort in the fact that AutoTrader.com
is backed by Manheim and Cox. And finally, the individuals that work for AutoTrader.com, from the executives, to those in
customer service and my local representative, have always given me attention and service when I need it."
